SEO & AI Search That Works,
So You Don’t
Have To.
Fully managed SEO for how customers search now: Google, AI Overviews, ChatGPT and whatever comes next. Anyone can access the tools. Making them pay takes strategy and expertise. That’s the part we do, no matter the niche, the algorithm, or the competition.
As Featured In
High-performance SEO, by high-performing SEOs.
Some of the smartest SEOs on the planet work here. Why? Because we’re an “all SEO, all the time”
agency. Guided by Matt Diggity’s insight and decades of collective experience, TSI approaches
every campaign as scientists: rigorous testing, deep research, real-world solutions from our own
case study library, not industry theory or gossip.
We test AI, build with it and push it harder than most agencies on the planet, which is exactly
how we know what it can’t do alone: choose. AI doesn’t know which searches make you money or
what to do first. That’s strategy. That’s us.
Serious about turning search into revenue?
We carefully vet every potential partnership, so spaces are limited. If you want traffic and AI visibility that shows up in your numbers, not just your graphs, reach out and see if we’re a fit.
Our work speaks for itself (but so do our clients' reviews)
"I found The Search Initiative through Matt Diggity's videos so that established trust for me that this wasn't some scammy business! I was accepted as a client and absolutely loved the whole process. Super cool people to work with, and they fixed SEO glitches in my 20 year old website that had accumulated over time. No kidding, over a few months they increased my traffic literally 700% to 1900% depending on the day. That is not a misprint!"
"The Search Initiative is the first team I've worked with that has provided the results I was looking for."
"Working with Davor Andovski at TSI has been great. The entire team is very knowledgeable, and they care about getting things right. Highly recommend the TSI team for SEO."
"I reached out to The Search Initiative to help me understand how we could improve our site`s Linux-Intelligence.com presence in Google`s search results. They provided a preliminary SEO report that broke it all down clearly historical performance, keyword opportunities, and key site issues giving me a clear picture of what was holding the site back. These insights were easy to understand and helped me take the right steps to get us back on track."
"They respond well to our needs and help provide clear explanations when it comes to some of the more technical issues."
"They provided all deliverables with my branding, making the process smooth and professional."
"If you're looking for an SEO partner that delivers real results, I highly recommend The Search Initiative."
"We appreciate their attention to detail."
"I really appreciated the regular check-ins and updates."
"It's been a fantastic experience, and we look forward to continuing our partnership."
"Great group to work with. They made huge impacts on our B2B ecom store."
"I reached out to The Search Initiative to help me understand how we could improve our site`s Linux-Intelligence.com presence in Google`s search results. They provided a preliminary SEO report that broke it all down clearly historical performance, keyword opportunities, and key site issues giving me a clear picture of what was holding the site back. These insights were easy to understand and helped me take the right steps to get us back on track."
"Great group to work with. They made huge impacts on our B2B ecom store."
"The best SEO agency I`ve ever worked with. I`ve been partnered with TSI for 5+ years now with great success. They took my website to the top of the search results and have kept me there over the years, overcoming competitors and algorithm changes. As a business owner, SEO used to be my biggest worry, but now with TSI I don`t think about SEO at all, I know it`s handled. I am free to grow my business in other areas."
"The best SEO agency I've ever worked with. I've been partnered with TSI for 5+ years now with great success. They took my website to the top of the search results and have kept me there over the years, overcoming competitors and algorithm changes. As a business owner, SEO used to be my biggest worry, but now with TSI I don't think about SEO at all, I know it's handled. I am free to grow my business in other areas."
"We partnered with The Search Initiative for SEO optimization, and the results have been fantastic! Their team delivered great results, significantly improving our websites. All while our project manager Davor ensured the project ran smoothly and effectively. Highly recommend their services!"
"We had an outstanding experience working with TSI on our SEO efforts. From the very beginning, their organization and attention to detail set them apart. Whether is was discussing progress or strategizing next steps, we always felt informed and confident in the direction we were heading. We saw a significant improvement in our website`s rankings and traffic throughout the year, which led to increased visibility and sales. Highly recommend TSI for anyone looking to improve their SEO efforts."
"Great work! We’ve seen 100x increase on our website with their help."
"Working with The Search Initiative has been a game changer for our SEO efforts. You can always count on their tailored approach and proactive solutions. The communication with their team is prompt and effortless, a lifesaver in fast-paced workflows. We’re confident in their capabilities and look forward to continued success together. Highly recommended!"
"SEO agency with very in depth knowledge. We started seeing results quite soon. Friendly and fast communication. Clear roadmap and always providing excellent explanation about more technical points."
"We hired TSI to help us in figuring out why one of our sites lost a lot of rankings in one of the recent Google core updates. We came up with a game plan together that’s now being implemented. I’m happy with the work that they provided and would recommend TSI to anyone wanting to improve traffic to their site or regain lost traffic and rankings."
"We had a great experience working with The Search Initiative for an initial audit of our site strategy, keyword targeting, and link building. Would absolutely work together in the future!"
"I really liked the detailed technical analysis they provided and the report they gave me showing all the main issues in my website. They also were happy to clarify things when I had questions."
"Search Initiative has been amazing. Their honesty and professionalism is unmatched. Their knowledge and experience is on a different level and I highly recommend using their services."
"Excellent project management and communication. We used them for six months and we’re seeing a decent spike in sessions already."
"I recently worked with The Search Initiative and was blown away by their level of expertise and customer service. Their team helped recover my website from a Google update and I couldn’t be happier with the results."
"great service, very prompt and accessible communication."
We go all in on SEO and AI Search. So you don’t have to.
Over 100 years of combined search experience. Applied to how search works now.
"They’re the only agency I’ve worked with that consistently rank my clients - focusing their strategies on technical SEO. I like that a lot - the best SEOs are always technical."
Better search performance is less than 24 hours away.
If you’re interested in working with us, fill this out and hit ‘send’. Within 24 hours we’ll come back with a comprehensive plan: what your business should own in search and AI answers, what we’d activate first, and what it should return.

