Privacy Policy

Effective Date: 6 June 2025

  1. Introduction

    Bazooka Search Limited t/a The Search Initiative ("we," "us," or "our") is committed to protecting the privacy of our clients and website visitors. This Privacy Policy outlines how we collect, use, and safeguard your personal data in accordance with the General Data Protection Regulation (GDPR).

  2. Data Controller

    The data controller responsible for your personal data is:

    Bazooka Search Limited t/a The Search Initiative
    Address: Rotunda Building, Westworks, 195 Wood Lane, White City, London, England, W12 7FQ
    Email: [email protected]
    Phone: +44 2080 592 223

  3. Data We Collect

    We may collect the following personal data:

    • Contact Information: Name, email address, phone number.
    • Business Information: Company name, website URL, industry.
    • Technical Data: IP address, browser type, operating system.
    • Usage Data: Information on how you use our website and services.
    • Cookies and Tracking Technologies: For more details, see Section 6.
  4. Purpose and Legal Basis for Processing

    We process your personal data for the following purposes:

    • To Provide Services: To deliver SEO services as per our agreement.
    • Communication: To respond to inquiries and provide customer support.
    • Marketing: To send newsletters and promotional materials (with your consent).
    • Improvement: To analyze usage and improve our website and services.

    The legal bases for processing your data include:

    • Contractual Necessity: Processing is necessary for the performance of a contract.
    • Consent: You have given consent for specific purposes.
    • Legitimate Interests: Processing is necessary for our legitimate interests, such as improving services.
  5. Data Sharing and Transfers

    We do not sell your personal data. We may share your data with:

    • Service Providers: Third-party vendors who assist in service delivery.
    • Legal Obligations: Authorities when required by law.

    If we transfer data outside the European Economic Area (EEA), we ensure appropriate safeguards are in place.

  6. Cookies

    Our website uses cookies to enhance user experience. Cookies are small text files stored on your device. We use:

    • Essential Cookies: Necessary for website functionality.
    • Analytics Cookies: To analyze website usage.

    You can manage cookie preferences through your browser settings. For more information, refer to our Cookie Policy.

  7. Data Retention

    We retain your personal data only as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law.

  8. Your Rights

    Under the GDPR, you have the following rights:

    • Access: Request access to your personal data.
    • Rectification: Request correction of inaccurate data.
    • Erasure: Request deletion of your data.
    • Restriction: Request restriction of processing.
    • Data Portability: Request transfer of your data to another party.
    • Objection: Object to processing based on legitimate interests.
    • Withdraw Consent: Withdraw consent at any time.

    To exercise these rights, contact us at [email protected].

  9. Security

    We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

  10. Changes to This Policy

    We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.