The Gold Standard in SEO Audit Services

An SEO audit is a comprehensive process that evaluates a site and identifies issues that might be preventing it from ranking optimally. Once any concerns are found, an easily understandable action plan is presented by the auditor so that the issues can be addressed and rectified to meet the current best practices for SEO.

Case studies and testimonials aren’t added to an SEO agency’s site to show off, but to demonstrate their competence and proven track record. If you don’t see evidence of any credentials on their site, ask if you can speak with existing clients to see if they’re happy. If the service refuses, move on.

An in-depth SEO audit will unearth ‘invisible’ issues that are negatively affecting your site’s SEO performance. This instantly improves your site’s rankings, while also preventing small issues from growing larger, and pre-emptively protecting your site from incurring penalties in the future. Additionally, a few tweaks to your website might be all it needs to beat a competitor that was outranking you, or significantly improve the user experience of your visitors.

But the primary benefit of a thorough SEO audit is simple: more traffic. Implementing the changes from an audit can result in free organic traffic and better ROI for your online campaigns, as well as a reduced need for ad spend thanks to an optimally functioning site. Additionally, your initial SEO audit will identify any consistent issues with your site, making it easier to address similar challenges in the future.

Your Site Can Benefit from SEO Audit Services If:

• You've never had an SEO audit before
• Your website is seeing lower rankings or less traffic and you don’t know why
• Your website is static with little or no growth
• You have a brand new website that you want to be running at its best from the get-go
• You have made some significant changes to your website or have recently migrated it
• You have multiple people working on your site
• Your site is loading slowly
• Your site has a high bounce rate
• You are in a competitive industry

TSI’s SEO Audits are among the most comprehensive in the industry. We work through hundreds of individual items that may be causing issues on your site. We also factor in the type of site we are auditing; for instance, a local business is likely to have different SEO issues from an International eCommerce store. While many SEO audit services give you an off-the-peg report, ours is customized to your exact situation, offering both traditional SEO solutions and those that are specific to your business and niche.

The full list of what we provide with our SEO Audit Service is exhaustive, but here are the essentials we cover:

• Technical issues: indexing issues, crawl errors and optimization, site and page speed, robots.txt, XML site maps, redirects, and mobile-friendliness.
• On-site factors: site architecture, structured data [Schema], keyword research, UX [site usability], internal linking, etc.
• Content issues: missing or poorly optimized title tags and meta descriptions, duplicate content, keyword cannibalization issues, thin or low-quality content, broken images and missing image alt-tags (just to name a few).
• Link profile: addressing toxic links that could impact your site.
• Local SEO: NAO consistency, GMB listing, local structured data.

Again, this is just a quick snapshot of the work involved in a full audit. During a full SEO audit, your personal SEO expert will leave no stone unturned, checking hundreds of factors that could be affecting your site’s performance.

Not all SEO audits are created equal: they can run the gamut in terms of quality and effectiveness. Some take little turnaround time, but don’t truly move the needle on your site’s long-term performance. Others may take longer but offer better ROI in the long run.

TSI’s SEO audits are the latter. While other agency’s audits may be faster, they’re nowhere near as exhaustive, accurate, and actionable as ours.

Simply put, our audits are the industry gold standard for a reason. We take our time and meticulously obsess over every detail. Additionally, we make our reports easy to understand, cutting through SEO jargon to make them as actionable and clear as possible for maximum ease of implementation.

TSI employs a team of world-class SEO experts with an in-depth knowledge of modern SEO to execute our audits. They’ll manually conduct the audit using a range of specialist SEO tools and a proven process that identifies any issues your site might be facing.

Our SEO Audit Services start at $3.6k, though they range in price depending on the size of the site.

Paying for your audit instantly adds your site to our schedule, and one of our Senior SEO experts will be tasked with completing your review. It will take no longer than 7 weeks, but as our SEO audits are in high demand, the sooner you sign up the sooner the audit can be booked.

During an SEO Audit, TSI evaluates your site using a combination of specialized tools and manual expertise. This isn’t your standard paint-by-numbers SEO audit, but a comprehensive deep dive guided by years of SEO experience.

No. However, TSI provides you with easy-to-follow instructions so that you or your developer can implement the required changes. If you want a fully hands-off solution, we do offer full-service SEO on a monthly basis.

Audit frequency depends on your budget, but a website is a dynamic entity, as is Google. Since SEO best practices and new solutions change constantly, comprehensive SEO audits should be run on an ongoing basis. We recommend an audit every 6-12 months, and especially if you’ve recently made significant changes to your site (such as migration or restructuring).