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Penalty Removal

Penalty Removal

We take complete control of your website’s SEO performance and deliver a monthly programme of link building and onsite SEO.

Penalty Removal .

Back in the game. Fast.

We have a seriously impressive track record with both manual and algorithmic penalties. The longer you spend being penalised, the more money your business will lose. So it’s important to act fast. On average, we revoke penalties within 2 – 3 weeks.

Manual Penalties .

Manual penalties

Believe it or not, but these tend to be the simplest to revoke, and take the quickest time. Sometimes even a week. Google has manually looked at what’s wrong, so it is up to us to give it what it wants and do what it needs to revoke your penalty.

Whether it’s collecting link data, sending out DMCA requests, reconsideration requests, disavowing, etc. our processes responding to all types of manual penalties could not be tighter.

Clients who have experienced manual action removal, have often ranked even higher than they were pre-penalty.

Algorithmic Penalties .

Algorithmic penalties

This is the more unfortunate type of penalty to receive, as Google hasn’t told you why your site has been punished. This could take anywhere between a few weeks to a few months to rectify. Fortunately, you’re in good hands, as this is where we flourish.

We need to investigate what could potentially cause the issue, make a diagnosis, implement an action plan, and wait for Google to reindex and reward you.

It might take several analysis cycles, but with tons of data to support our strategies, we will eventually hit the nail on the head.

Penalty Removal .

You’re in safe hands

Google is constantly moving the goalposts. Things that Google considers satisfactory for the user are always changing. Types of link building that may have once worked for you before are now useless, or even risky.

Luckily, we invest heavily in researching what works right now, what Google doesn’t like, what it’s susceptible to, and so on. We have a huge emphasis on research and development in general behind our approach as a company.

Get in touch below and ask us about our research.

"Worked with Will and his team for a couple of months now. They are very professional and service oriented. Deliver on time and super responsive when I have had any questions or concerns."

Pär L Review

Pär L, SW Gambling Affiliate

"Great service. Each month our traffic increases and we get tons of new leads. The only issue for us is keeping on top of all the new business!"

Steve C Review

Steve C, USA Investment Website Owner

"The Search Initiative really know they're stuff; took our site from nowhere to first page of Google for lots of really important keywords. We'd happily recommend them."

Jon N Review

Jon N, UK Property Website Owner

"We are ranking a large site for multiple terms and whilst the foundations are still being laid in the project we can see the value and the future position of our site - this is one agency I would have no hesitation in recommending to anyone who is serious about growing their business!"

James T Website Owner

"I think your team has done a wonderful job. Jonny does great work and is a very knowledgeable project manger. I would recommend your services to others that are looking for a hands-off SEO approach."

Brad W Review

Brad W A Conversion Rate Optimisation Agency

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Monthly Ranking Services

Full-Service SEO

Want to rank better in Google for terms you care about? We can do that for you. Let our SEO experts focus on your website, so you can focus on your business.

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Whitelabel SEO

Whitelabel SEO

Tired of wondering if your strategies are up-to-date? Too busy delivering results to find new clients? Concerned that you are one update away from yet another sleepless night? Our work allows you to spend less time worrying and more time closing.

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Reputation Management

On-site Technical Auditing

The ideal audit is more than a simple report - it should be a roadmap to improvement. We believe an audit should be more than a list of things that are wrong; it should also provide all the resources to make things right. See for yourself why our audits are the gold standard in SEO.

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How can we help you?

Our team is ready to learn more!

Send us your name, email, website and any detailed information you can provide about the project, and we’ll get back to you within 24-hours with a plan to get to Page 1.

Ask yourself: Am I ready for a serious boost in traffic and rankings?

Demand for our team of experts is high, and there are limited spaces available for new clients, so contact us and claim your spot today!